Optimising M-Commerce with CRO and UX

While e-commerce continues to grow at an unprecedented rate, the latest trend in the market is M-commerce. Considering the rise in dependency on mobile devices, this is not something shocking. According to a study, people on average tap, swipe, or otherwise touch their phones about 2,617 times PER DAY! This number is doubled for the...

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Florida 2 – The Latest Google Algorithm Update


On March 13th, 2019, Google SearchLiaison announced the release of their broad core algorithm update – ‘March 2019 Core Update’ – via a tweet. While Google makes around 500-600 minor algorithm changes every year, the search engine giant only rolls out core algorithm updates occasionally. Referred to as ‘Florida 2’, this update – like all...

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